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Job Details: Marketing Manager

ReferenceEMP391278
RecruiterAlderwood Education
Industry SectorSales, Marketing
Salary£30,000 to £35,000 Per Annum
Town/City--Plymouth
LocationsSouth West, United Kingdom
Contract TypePermanent
Date Posted25 May 2017

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Job Description
Are you an experienced Marketing Manager? Are you interested in working for one of the Leading Apprenticeship Learning Providers? Are you an experienced Digital Marketing Professional?

Alderwood are currently representing one of the UK’s leading Education Providers who deliver quality learning to 16-24 year olds in the Hospitality, Business, Care & Motor Vehicle Apprenticeship provisions. Due to expansion, the Sales & Marketing team are currently recruiting for an experienced Marketing Manager to lead and direct a successful Marketing team.

You will be responsible for creating & executing the annual marketing plan in line with the business objectives. Creation and development of the company brand, materials and image is another important function in the marketing manager’s role, in ensuring they key company messages are communicated to stakeholders.

Your office base will be Plymouth. The working hours are Monday – Friday, 40h per week.
We are interested in talking to commercial Marketing Managers with a sound background in Social & Digital – it is not essential that you have experience in the Education space.

Job role & responsibilities:
• Develop a marketing plan to increase inbound enquiries and generate leads in line with company targets
• Develop and maintain an annual marketing budget to support the required activity
• Support the Sales and recruitment team with product information, materials, campaigns and digital media
• Provide timeline planning and review to outline achievements
• Work cross departmentally to support all company divisions in achieving their objectives
• Integrate new and updated technologies to improve business function including website, social and visual. Ensure these are suitable for purpose and maintain and review to monitor effectiveness.
• Identify new digital opportunities to increase our effectiveness for customer engagement
• Develop written and digital content for all necessary areas within the company.
• Create clear communication messages for use across the company
• Utilise quality images for use throughout all marketing mediums.
• Development of videos for the company website and communication plan
• Identify, manage and attend various careers events both regionally and nationally wide where required
• Ensure E-marketing campaigns are produced, signed off and sent out timely in line with plans maximising responses
• Develop, manage and create all the marketing content and material required by the company.

You will be an experienced manager and will inherit a team of 3.

Experience:
Marketing Manager with experience in Digital Marketing & Social Media
Experience managing a team of Marketing Executives
Marketing qualification/degree (desirable)
Knowledge of government funded training / education (desirable)

Salary & Benefits:
Starting basic salary of £30,000pa - £35,000pa
252 days holiday + bank holidays (increasing to 25 + Bank after 1 years’ service)
Pension scheme + benefits

To apply for this position, candidates must be eligible to live and work in the UK

To apply for this position, candidates must be eligible to live and work in the UK

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Company Details
Recruiter: Alderwood Education
Main Contact: Recruitment Team
Tel: 0843 208 1250
Website: Click Here
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